Hiring remote talent is slow, expensive, and unreliable.
Job boards drown businesses
Upwork & LinkedIn surface hundreds of unvetted CVs. SMBs spend 20+ hours per role just filtering noise.
Local US hires are unaffordable
A US-based customer support agent costs $45–60K/year. SMBs and DTC brands cannot scale at that price.
Egypt's talent has no front door
Egypt has 2M+ fluent English speakers earning $300–600/mo locally — but no trusted bridge to USD-paying roles.
Voice-first AI vetting + a curated marketplace.
Every candidate completes a structured AI voice interview. We score fluency, tone, communication, and role fit — then surface only the top decile to businesses. Hiring teams hear the actual voice before they pay a cent.
2-minute candidate onboarding
Apply in Arabic or English, complete a voice screen, get verified.
14-day swap guarantee
If a hire doesn't work out, we replace them free in the first 14 days.
Role-specific tracks
Sales, customer support, technical support, virtual assistant, cold caller.
USD payouts, EGP costs
Workers earn 3–5× local rates. Businesses save 60–70% vs. local hires.
A $350B global BPO market, with a clear wedge.
Egypt has the largest English-speaking workforce in MENA (2M+ fluent speakers, ~$2/hour fully-loaded). US SMBs are aggressively offshoring post-2024 as margins compress. The corridor is structurally underserved — no incumbent owns it the way Deel owns LATAM payroll or Andela owns African engineering.
Four revenue lines, one transaction.
| Stream | Pricing | Trigger |
|---|---|---|
| Hire fee (primary) | $199 – $499 | One-time, on successful hire |
| Retention upgrade | 10% of first month salary | Optional — extends swap to 30 days |
| Managed payroll | 5–8% of monthly payroll | Recurring — full EOR service |
| Referral network | $25 – $50 / hire | Cost line, drives candidate supply |
≈69% gross margin per placement.
Illustrative: mid-tier customer-support placement. Blended across cohorts.
Two-sided flywheel, supply-first.
Free for candidates → viral organic supply
TikTok + Instagram + referral payouts. Egypt's youth share opportunities aggressively. CAC: $3–8 / candidate signup.
Outbound + content for US SMBs
LinkedIn outbound to real estate teams, DTC brands, SaaS founders. SEO content on hire-now.xyz. Closed-loop tracking on every hire.
Who pays us.
Cold callers, ISAs, transaction coordinators.
Customer support, chat agents, CSAT-driven roles.
Tier 1–2 technical support, onboarding, ops VAs.
SDRs, appointment setters, outbound callers.
Why this compounds.
- Voice data flywheel
Every interview improves our scoring model. After 10K candidates, our fit-prediction beats human screeners — a defensibility no job board has.
- Free-for-candidates supply
Removes the paywall that limits Upwork's top-of-funnel quality. We get the best Egyptian English-speakers, not just the ones who can afford to apply.
- Pay-on-hire trust
Risk-free for businesses. The 14-day swap removes the last objection and compresses the sales cycle from weeks to days.
- Currency arbitrage, structurally durable
EGP devaluation has widened the gap, not closed it. The corridor only gets more attractive over the next 5 years.
Path to $10M ARR.
| Year | Hires / mo | Net Revenue | Gross Margin |
|---|---|---|---|
| Y1 | 50 | $180K | $124K |
| Y2 | 250 | $1.1M | $760K |
| Y3 | 800 | $3.8M | $2.6M |
| Y4 | 1,800 | $8.9M | $6.1M |
| Y5 | 3,200 | $16.4M | $11.3M |
Assumes blended ARPU $460/hire including retention + payroll attach. Conservative against comparable marketplaces (Andela, Deel, Remote.com early-stage curves).
